About Patient Reach 360
In today’s fast-evolving healthcare landscape, IR practices face a unique challenge—building visibility while maintaining operational efficiency. That’s where Patient Reach 360 steps in, redefining how IR groups attract, educate, and convert patients in a digital-first era. Patient Reach 360 is the first and only true SaaS platform built entirely around IR rather than generic healthcare marketing frameworks. This IR-specific foundation powers a closed-loop, always-on growth engine precisely aligned with how IR practices actually triage, educate, and move patients through the care pathway. Unlike conventional agencies that deliver one-off campaigns, Patient Reach 360 provides a scalable, intelligent technology platform that continuously learns from real IR patient behavior. It optimizes funnels by clinical indication, patient psychometrics and payor mix which ties marketing directly to optimize procedural growth.
Within one unified platform, practices gain DTC patient education, indication-specific lead generation (covering UFE, GAE, HAE, venous disease, neuropathy, and more), AI-driven lead qualification, lead conversion, scheduling support, and real-time analytics linked to completed cases. This SaaS model empowers practices to replicate success across locations, standardize growth playbooks, and retain ownership of critical patient data. By merging over 20 years of IR clinical expertise with the precision of software, automation, and high-volume content deployment, Patient Reach 360 delivers what no traditional marketing agency can—a purpose-built, data-driven operating system for sustainable, measurable growth in Interventional Radiology.
Niam Morar
No Endorsement Disclaimer
The Society of Interventional Radiology (SIR) does not endorse the vendors, services, or products listed in the vendor directory, and IR practices are not obligated to use them. SIR also does not review or ensure the accuracy or completeness of vendor prices, claims, policies, or vendor responses. SIR strongly suggests that all individuals and organizations perform their due diligence—including technical and financial reviews—before making any vendor decisions. Vendors may not explicitly state or imply otherwise through any means of communication.
This framework balances transparency, reliability, and accountability, ensuring that listed companies genuinely benefit healthcare providers while protecting the integrity of the Society of Interventional Radiology (SIR). A structured vetting process ensures that companies listed uphold ethical standards and provide reliable services.